Higher means more detected risk. It can't predict approval or rejection.
Signal map · where the review found pressure
High-Risk Patterns90
Clinical Language65
Overpromise65
01 / Decision brief
What should you resolve before submission?
The copy contains review signals worth resolving before submission. Understand the risk, inspect the wording that triggered it, then rewrite it more safely.
What we foundClinical and overpromise wording
Why it mattersClaims may need proof or review
What to do nextReview the flagged terms and rewrite conservatively
02 / Findings
What did the scanner find?
Each signal pairs the wording, the reason, and a safer direction. The example shows how a reviewer moves from a flagged phrase to a decision.
OPTIMUS / AD COMPLIANCE FINDINGIllustrative example / not a live scan
Clinical Language · Ad Copy
“clinically proven”
A claim that needs proof behind it.
01 / What we foundThis clinically proven formula can fix your energy problems fast.
The phrase “clinically proven” asserts clinical proof. If that proof is not on hand, the claim is exposed.
02 / Why it matters
This term signals a claim that may require substantiation before it can run.
03 / Lower-risk direction
No automatic rewrite. This claim needs substantiation the engine cannot verify — remove it, or state the actual evidence behind it.
Directional review. Resolve the wording against the platform policy before submission.
OPTIMUS / AD COMPLIANCE FINDINGIllustrative example / not a live scan
Overpromise · Narrative
“fix”
A promise of an outcome.
01 / What we found…formula can fix your energy problems fast.
Outcome language is read against the platform profile you selected.
02 / Why it matters
“Fix” reads as an outcome promise rather than a description of what the product does.
03 / Lower-risk direction
Consider “support” instead.
Directional review. Resolve the wording against the platform policy before submission.
03 / Narrative layer
What patterns can keyword scans miss?
Whole lines, not single words. The story the copy tells.
Emotional frustration targeting — exploits negative state
Ads that target negative emotions are flagged for exploitative tactics.
Unsubstantiated authority claim — implies endorsement without evidence
Claims of proof or endorsement without verifiable sources are rejection triggers.
04 / Next draft
What does a lower-risk rewrite look like?
The same offer, rephrased to reduce avoidable risk.
Submitted copy
“Tired of low energy? This clinically proven formula can fix your energy problems fast.”
Lower-risk rewrite
“A daily formula made with magnesium glycinate and L-theanine.”
05 / Boundaries
What this review does not claim
Not an approval verdictNot legal adviceNot a ranking predictorPoint-in-time checkNo outcome guarantee
Scored by the 65-detector engine at build time. Sample only: real scans reflect your submitted copy. Directional review; never a guarantee of approval or rejection.
