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FAQ

Frequently asked questions

What the tools inspect, how to interpret the results, and where the review stops.

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What should you know first? Key takeaways

  • Visibility is the main idea: Optimus Pass helps you understand whether your website is clear and useful to search engines, AI search systems, and potential customers.
  • SEO helps people find you. GEO helps search and AI systems interpret your information. AEO helps visitors get direct answers so they can understand and evaluate your offer.
  • The business opportunity is simple: make your offer easier to discover, understand, and evaluate before someone decides whether to contact you.
  • Reports measure website conditions at a point in time. They do not promise rankings, traffic, enquiries, sales, AI citations, or recommendations. Ad Compliance is a separate track for reviewing ad wording.
Visibility

How does website visibility work?

Visibility asks a different business question from ad compliance: can suitable people discover your page, understand what you offer, and find clear answers before they decide whether to enquire? Optimus Pass reviews SEO, GEO, and AEO Readiness — Beta signals to identify the page conditions worth improving. It measures the page, not your leads, sales, rankings, traffic, or AI recommendations.

Does Optimus Pass also check landing pages?+

Yes, landing-page compliance review and public visibility diagnostics are separate capabilities from ad-copy review. The public audit checks SEO, GEO, and AEO Readiness — Beta signals across 46 checks, not ad approval. According to the product design, results describe observed page conditions and do not guarantee rankings, indexing, traffic, inclusion, or citations.

How is Optimus Pass different from a rank tracker?+

According to the product design, Optimus Pass measures on-page readiness at a point in time, while a rank tracker measures positions versus competitors over time. A rank tracker answers where you stand; Optimus Pass answers what to fix on the page itself. Compared with monitoring suites that watch rankings continuously, this audit runs on demand and reports observed conditions with evidence. If you need positions or ongoing monitoring, a rank tracker is the right tool alongside this one.

What happens after I run a scan?+

According to the product design, every scan produces a prioritized findings list with the matched wording, the risk category, a severity, and a lower-risk rewrite where a responsible alternative exists. Authenticated scans save reports to your account so you can revisit them, while anonymous previews are processed in memory and discarded. You can re-run the same copy after editing to confirm the flags cleared, and each re-run is a fresh review rather than a continuation.

Who is Optimus Pass built for?+

According to the product positioning, Optimus Pass is built for boutique SEO, GEO, and AEO agencies with 2 to 15 people, plus the brands they serve. It is for teams that need an evidence-backed fix list they can hand to an implementer without a consulting engagement. It is not for teams that only need a rank tracker, and the Free plan with 3 lifetime checks lets any team confirm the fit before paying.

Where do I start if I am new?+

According to the product design, new users should start with the free entry point that matches their question: paste ad copy into the scanner on the scan page, or submit one public URL to the visibility audit. Both return a prioritized findings list with the observed evidence behind each item. From there, the key takeaways on each page explain what to fix first, and the methodology pages document how every check works.

Ad Compliance

How does ad compliance work?

Ad Compliance reviews the words in an ad before submission. It checks known policy-risk patterns across platform profiles and can suggest lower-risk wording where a responsible alternative exists. It does not approve ads or replace the platform's own review.

Does Optimus Pass guarantee my ads won't get rejected?+

No, Optimus Pass does not guarantee ad approval. According to the product design, it identifies language and landing-page patterns that may increase review risk across 65 risk detectors, then suggests lower-risk alternatives where a responsible option exists. Final enforcement decisions are made by each platform, and a clear scan means fewer known risks rather than a promise of approval.

How is Optimus Pass different from ChatGPT?+

General AI tools can help write or rewrite copy, while Optimus Pass is built specifically around ad-review risk patterns. According to the product design, it runs 65 declared detectors (25 keyword and 40 pattern) across 10 bounded platform profiles, with scoring, landing-page checks, and structured rewrite suggestions that a general chatbot does not provide.

What platforms does Optimus Pass cover?+

Optimus Pass includes risk profiles for 10 platforms: Meta, Google, TikTok, LinkedIn, X, Reddit, Etsy, CTV, Broadcast, and OpenAI. According to the platform comparison, the same sentence can pass on one platform and flag on another, because each profile weights the 65 detectors differently. Platform rules and enforcement behavior can change, so scans should be used as a review aid, not a guarantee.

How often are the risk detectors updated?+

According to the product design, risk patterns are updated as policy language and confirmed enforcement signals change across the 10 platform profiles. Updates keep the 65 detectors aligned with current review concerns, and each scan runs the current detector set. The policy-updates page records confirmed changes with dates and sources.

Do I need to connect my ad account?+

No, Optimus Pass never requires access to your ad accounts. You paste copy or landing-page content directly into the scanner, and the review runs on exactly what you submitted. Compared with tools that require account connections, there is nothing to disconnect and no token that can leak.

What does a compliance scan check for?+

The scan checks for medical claims, disease claims, exaggerated outcomes, personal-attribute targeting, implied outcome narratives, and other patterns that commonly trigger platform review flags across 65 detectors. According to the product design, each flagged item includes a severity level, and lower-risk wording suggestions are provided when a responsible alternative can be generated.

Can I check my ad before I publish it?+

Yes — paste it into the advert compliance checker.

Does Optimus Pass flag profanity or vulgar language?+

Yes, Optimus Pass may flag profanity, vulgar language, or other platform-safety content as a separate Content Safety or Platform Safety warning. According to the product design, these warnings do not necessarily affect the numeric Compliance Risk score, because platform treatment of this content varies by platform and context. Other restricted categories, such as adult services, hate speech, fraud, illegal goods, weapons, malware, phishing, or medical and financial claims, continue to affect Compliance Risk. Final enforcement decisions belong to each platform.

About the platform

What do both sides have in common?

Is my data private?+

Yes, Optimus Pass is designed to minimize data exposure and never requires ad-account access. Scans and visibility audits require a verified account and store their reports in your account so you can revisit findings; the landing-page audit also offers a limited anonymous preview that is sent to the secure API, processed in memory, and discarded after the response. Agency plan users may also store their own client names, domains, and workflow data. According to the privacy policy, customer data is never sold. See our privacy policy for full details.

Can I try Optimus Pass for free?+

Yes. Create and verify a free account — no credit card required — and you receive 3 lifetime checks to use on either product: a Visibility audit of one supported public page, or an Ad Compliance review of submitted ad copy. Private, blocked, or inaccessible pages may not be analyzable. Paid plans add monthly check volume, full findings, and saved history.

What industries does Optimus Pass work for?+

Optimus Pass covers compliance patterns relevant to any industry that faces ad review scrutiny, including supplements, health products, financial services, real estate, legal, and ecommerce. According to the detector design, the same 65 detectors run on every scan while the selected platform profile adjusts the weighting. Vertical-specific risk patterns are added as the platform grows.

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How do the plans compare at a glance?

Compared with a single flat subscription, Optimus Pass separates a bounded free sample from two paid tiers. According to the plan terms, the engine and the checks are identical on every tier; the difference is check volume, saved history, and multi-client organization.

Plan comparison at a glance
PlanPriceChecks
Free$03 lifetime, no card
Professional$199/month50/month, one brand
Agency$599/month250/month, multi-client
Chart of what each Optimus Pass plan covers: Free with 3 lifetime checks, Professional with 50 checks per month, Agency with 250 checks per month

Which sources support these answers?

Each reference below is public policy documentation or research, cited so the answers above are verifiable rather than asserted. According to the published platform policies, enforcement is a platform decision. A reference is not an endorsement of Optimus Pass.

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Where can you learn more about ad compliance?

Optimus Pass is not affiliated with or endorsed by Meta, Google, TikTok, OpenAI, or any advertising platform.